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The Importance of Branding

The Importance of Branding

Consumers stay loyal to favorite brand

According to a survey conducted by KPMG, 52% of consumers say they will buy their favorite brand even if a rival product is cheaper and more convenient to purchase.

The value of consumer loyalty cannot be underestimated, despite the fact that building brand allegiance can be challenging.

Paytalks, a division of Amazon, is hosting a series of webinars as part of its Business Growth Series and plans to discuss how to:

  • Streamline the post-purchase experience to delight your clients
  • Boost sales by encouraging customer loyalty
  • Reward, amplify, and enable your top customer

The Paytalks Live webinar is coming up on September 16, 2020, 10-10:20 a.m. PDT.


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6 thoughts on “The Importance of Branding

  1. Anil Kumar says:

    People prefer to go with a reliable brand always. That’s how the market works.

  2. Meenu Thakkar says:

    Brand increases the significance of an item. People always prefer to buy branded things these days.

  3. Joe Nikolson says:

    People are crazy about the branded items. Just look at Apple for instance

  4. Hedrick Jennings says:

    Branded companies always give some good offers and reward points along with good products.

  5. Andrew White says:

    People always prefer branded items as they are reliable and most trusted.

  6. Simon Mathews says:

    Branding is a positive impression of the company amongst consumers, and they are likely to do business with you because of the familiarity and assumed dependability of using a name they can trust.

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